Wingo StudioThe admin, included
Wingo Studio comes with every site and store we build: Studio Site for business websites, Studio Shop for online, physical and hybrid stores. All in Romanian, on an instance that is yours alone.
- Editions
- Studio Site · Studio Shop
- Included in
- Business website and Online store
The whole admin in five minutes
The demo's guided tour, filmed step by step. Pick a chapter to jump straight to it.
Editions
Studio Site has everything a business website needs. Studio Shop adds everything to do with selling, online and in store.
| Module | Studio SiteBusiness websites | Studio ShopOnline, physical and hybrid stores |
|---|---|---|
| DashboardYour numbers, charts and “what needs doing today” | Included | Included |
| Site contentPages built from blocks, blog, menus, SEO, redirects, preview | Included | Included |
| Forms and messagesOne inbox for your forms, spam protection, GDPR requests | Included | Included |
| AppointmentsServices, staff, opening hours, online booking, reminders | Included | Included |
| Built-in analyticsCookieless: visitors, sources, funnel, revenue by source | Included | Included |
| MarketingMeta, GA4, Google Ads and TikTok pixels, with Consent Mode v2 | Included | Included |
| Media libraryOptimised images, and where each one is used | Included | Included |
| Team and securityRoles, permissions, 2FA, passkeys, audit log | Included | Included |
| AI assistantAsk it in Romanian; what it proposes happens only once you approve | Optional | Optional |
| Products and variantsAttributes, generated variants, categories, collections, a sales counter, CSV import and export | No | Included |
| Stock by locationWarehouse and stores, receiving, transfers, stocktaking, pre-orders | No | Included |
| OrdersOnline, in-store and manual, statuses you define, returns | No | Included |
| Point of saleBarcode or camera, cash, card or split payment | No | Included |
| Cart and checkoutStep-by-step checkout and abandoned carts | No | Included |
| PaymentsStripe, cash on delivery, bank transfer, cash and card in store | No | Included |
| ShippingSameday: courier, easybox lockers, labels and tracking; in-store pickup | No | Included |
| CustomersIndividuals and companies, groups, automatic segments | No | Included |
| DiscountsCoupons, automatic discounts, conditions and limits | No | Included |
| InvoicingInvoices, pro formas and credit notes, by series, with partial payments | No | Included |
We connect your own payment, courier and invoicing accounts (Stripe, Sameday, SmartBill, Oblio, e-Factura) on the schedule set in your quote. The AI assistant is optional: the first year is included, then €300–500/yr.
Screen by screen
Frames from the tour above, with the demo's sample data.
Dashboard
Sales, orders, average cart, conversion and visitors, against the previous period.
Orders
Every order, online, in store or manual, with its payment and delivery status.
One order
Status, payment and delivery at a glance, with next steps and the timeline.
Variants from attributes
Colour × Storage: each combination gets its own SKU, price and stock.
Stock by location
How many units you hold in the warehouse and in each store, with receiving, transfers, stocktaking and pre-orders.
Payments and invoices
Card online, cash on delivery, bank transfer or in store. Invoices are issued from the order, and payments on them, partial ones too, show up in Payments.
Shipping with Sameday
Labels generated from the order, tracking and easybox lockers.
Discounts and pixels
Coupons and automatic promotions with limits and a report, plus the Meta, Google and TikTok pixels.
Built-in analytics
Visitors, sources, pages and revenue, measured by Studio, without cookies.
Site content
Pages built from blocks, with drafts, scheduling, English translation and an SEO score.
Appointments
The team calendar: customers book from the site, and the confirmation and reminder go out on their own.
The AI assistant
Ask it, in Romanian, about your business, and it answers from your own data, with tables and charts.
Hybrid stores
Studio Shop keeps each variant's stock by location: the warehouse that serves the site and every physical store. You sell at the till right from the browser, and in-store and online orders land in the same list.
- Separate stock for the warehouse and each store
- Receiving, transfers between locations and stocktaking
- Pre-orders on the site, at the till and in manual orders
- At the till: barcode or camera, cash, card or split payment
- Online and in-store orders in the same list
Security
Every client gets their own Studio instance: a database, server and admin kept apart from everyone else's.
Passkey
Sign in with a fingerprint or Face ID, no password. A passkey already counts as two-factor sign-in.
Two-factor sign-in
A code from an authenticator app, required for the roles you choose.
Roles and permissions
Everyone on the team has their own account and sees only what they need.
Audit log
Who changed what and when: sign-ins, data changes, exports.
Active sessions
See from your profile which devices you're signed in on.
Encrypted keys
The keys for payments, couriers and email are stored encrypted in settings.
Try it right now.
studio.wingo.ro is a complete demo store. Sign in with the demo account, already filled in on the login screen, and try anything: the data resets every hour on the hour, and what you type never reaches other visitors.
- Sample data covering the last 90 days
- The guided tour starts on your first visit
- Simulated emails, payments and AI: nothing leaves the demo
The user guide
Every screen explained step by step (in Romanian). The same guide lives inside the admin: the “?” button opens the page for the screen you're on.
- First steps
- Home
- Orders
- Point of sale
- Products
- Stock
- Customers
- Finance
- Shipping
- Marketing
- Analytics
- Site content
- Messages
- Settings
- AI assistant
Want Studio for your business?
It comes included in the packages below. Tell us what you sell and where, and we'll suggest the right edition and modules.
Packages with Studio included
Prices in euro, excluding VAT.